How to choose a good MLM company?
It is very important to choose the right company because
there is wise saying: “You can’t go very far riding a sick
horse.”
There are good and bad MLM companies, what do we mean when
we say bad MLM companies? MLM companies will not go far when
they have poor management, poor range of products, poor
compensation plan and poor support system.
You want to choose a good MLM company with great management,
great range of products, great compensation plan and great
support system that will ensure you enjoy lifetime residual
income.
You want a management with many years of MLM experience and
preferably with executives who were successful in the MLM
business and are able to understand the soul, spirit and
feelings of the MLM independent distributors who are looking
for great management who will listen and respond positively to
the market demands at the right time. Many managements are slow
to respond to leaders’ feedback and by the time they take
action, too much damages have been done and that will cause
thousands of distributors to leave the company.
You want a great range of products and preferably products
that are exclusive and patented which means customers can only
buy these products from your company. Preferably you want
products that are supported by scientific reports and
recommended by scientists and doctors.
People have different needs and health conditions, so it is
very important to have a great range of products that are
targeted at different conditions. For example, you want health
supplements where here are high demands such as health
supplements for the heart, liver, kidney, colon, eyes, joints,
bones, helps lower cholesterols, and improve skin
conditions.
MLM companies that have great range of products will fare
much better than those with a limited range of products or just
one product because it is proven time and time again that
people want variety and choices, they do not want to be limited
to just one product. Skin care products is a billion-dollar
industry and that is why most MLM companies have health
supplements and skin care products.
MLM companies also sell other products and services but many
people prefer products that are linked to the wellness
revolution which will be a trillion-dollar industry by 2010 and
is taking the world by storm because in USA alone, there are
about 78 million baby boomers (people from age 44 to 65) and
over 450 million baby boomers worldwide who want to look
better, feel better and live better! They are concerned about
their health and want to stay healthy and live longer.
What is a good MLM compensation plan? Almost every MLM
company will tell you they have the best compensation plan so
what makes a good MLM compensation plan?
There are many different types, stairstep breakaway,
unilevel, binary, matrix and hybrid compensation plans. Every
plan has their strengths and weaknesses but there are certain
benchmarks to look for that ill make it a good plan. To be
successful in MLM you must have a compensation plan that takes
care of the beginners and part-timers, if not they will quit
and look for a better company, the plan must make it easy for
them to earn $300 to $1,000 or more a month because over 97% in
the MLM industry will be satisfied to earn $300 to $1,000 or
more a month which enables them to get their products for free
and earn a bit of extra money.
This apply to beginners or those have MLM experience, if you
find it difficult to understand the compensation plan, you
shouldn’t be doing the business. You must have a simple and
generous compensation plan that takes care of the beginners,
part-timers and leaders. Many MLM companies have plans that
take care of the leaders at the expense of the part-timers
where leaders wave their $100,000 a month checks and the
part-timers ask: “Where is my $1,000 check?” Do your due
diligence, if you find that there are many members who put in
the time and effort and are not making a decent part-time
income of $1,000 or more a month, that is an indication of a
poor compensation plan.
The next important factor is the culture and support system,
you must have a simple and duplicatable system. MLM is all
about teamwork and leaders must be seen working as a team in a
unified system and not advocating their own systems which will
confuse the new and old members.
Imagine a room with five leaders promoting five systems,
each in their separate corners doing their own “secret”
meetings. The synergy is not there and it is not duplicatable
because this will encourage the downlines to create their own
systems and when a meeting is called, the room is not packed
because there is only one group. When you have all groups
practicing one unified system, there is synergy and power and
guests are impressed by a room that is full of excited
people!
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